Privacy notice

This notice explains how Valuation Group Pty Ltd (ACN 702 469 252), trading as Start-Up Valuations, handles personal information collected through startupvaluations.com.au and in the course of a valuation engagement. Start-Up Valuations is a division of Valuation Group Pty Ltd, not a separate legal entity, and this notice applies wherever you deal with us under that name. The Australian Privacy Principles are set out in Schedule 1 of the Privacy Act 1988 (Cth) ¹. We handle personal information in line with them.

Enquiries. When you use the enquiry form or contact us by phone or email we collect the details you give us: your name, email address, phone number, the purpose of the valuation, what is being valued, whether capital has been raised in the last 12 months, and anything you write in the message. Name and email are the only required fields; the rest, including these three optional qualifiers, is optional. There is no document upload field on this site; if you engage us, documents are exchanged later through a private link, not attached to the enquiry itself. The form also records that the enquiry came through this site's enquiry form and the division it came from (Start-Up Valuations). Where available, it also records how you arrived at the site: the landing page, the referring site, any campaign tags in the link, the advertising click identifier and the time of your first visit (and of your most recent visit from a search engine, an advertisement or another website). Your browser keeps those details on your device, and they are sent only to us, with your enquiry, so we can tell which channels produce genuine enquiries. To limit abuse, a keyed one-way hash of your IP address and of your email address is kept briefly; it is not stored with your enquiry and is deleted after it expires.

Engagements. If you engage us we collect the information needed to prepare the valuation: financial statements, ownership documents, agreements, correspondence and business background. That information usually relates to a company, but it can include personal information about founders, directors, employees and other shareholders.

Interactive tools. This site includes tools such as the method selector, the safe harbour eligibility checker and the readiness checklist, which ask questions about your company's purpose, stage and circumstances so you can see which valuation methods may fit, whether a safe harbour method may be available, or what information a valuation is likely to need. These tools run in your browser and answer on screen from the choices you make. There is no submission step: the tools send nothing, and we do not receive or store your answers. When analytics is enabled, Google Analytics may record that a tool was used, but never what you chose.

Website analytics. When analytics is enabled on this site, we use Google Analytics 4, a service of Google LLC in the United States, to measure visits to the site and enquiry starts, such as pages viewed, links clicked and forms started. Google receives this usage data together with the technical details your browser sends with any web request, such as your IP address and your browser and device type. We see the results as aggregated reports and do not use them to identify you. This site does not use Google Ads conversion tracking or any other advertising tag.

Cookies. When analytics is enabled, Google Analytics sets cookies on this site that distinguish one browser from another, so that visits and returning visitors can be counted. They do not hold your name or contact details. You can block or delete them in your browser without affecting the site. We do not use advertising cookies.

• To respond to your enquiry, scope the engagement and provide a fee.
• To prepare, review and deliver the valuation report you have engaged us for.
• To keep a record of our work, as our professional obligations require.
• To improve the site.

We do not sell personal information, we do not send marketing email without your consent, and we do not use your information for any purpose unrelated to the enquiry or engagement.

It is important that this section is read carefully, because the two records behave differently.

• The website's own copy of your enquiry is kept in an encrypted store hosted by Cloudflare, and is deleted automatically 90 days after you submit it. This automatic deletion applies only to that website copy.
• The matter record. Your enquiry is also recorded as a matter in our case management system, which also runs on Cloudflare. The matter record is not deleted after 90 days and has no fixed expiry: it is retained for as long as we need it to respond to your enquiry, to administer an engagement that follows from it, and to meet our record-keeping obligations, and it is deleted on request, subject to those obligations.
• Enquiry notification emails. When email is enabled for enquiries, a copy of each enquiry is sent to the practice's internal notification inbox, and those notification emails are kept in the practice's mailbox with no automatic expiry.
• Engagement records. If you engage us, the documents and correspondence that make up the engagement are also held in the same case management system, for the period our professional obligations require.

We do not promise deletion of your information after 90 days. The 90-day period applies only to the website's own temporary copy, not to the matter record, the enquiry notification emails or any engagement file.

• Our systems. As described above, an enquiry is held in the website's encrypted store for 90 days and as a matter in our case management system, both on Cloudflare.
• Hosting, security and delivery. Cloudflare, Inc. hosts this site, protects it against abuse and delivers its pages, so it processes every request to the site, including your IP address and anything you send through the enquiry form.
• Email delivery. When email is enabled for enquiries, enquiry notifications and acknowledgements are sent through Resend, a service of Plus Five Five, Inc., which processes your name, your email address and the content of the message in order to send it.
• Analytics. When analytics is enabled, Google LLC receives the usage data described above through Google Analytics. It does not receive the details you type into the enquiry form.
• Sister divisions. Valuation Group, Start-Up Valuations and the company's other divisions are operated by the same company and share one case management system. An enquiry to any of them is handled by the same team.

We do not disclose your information to anyone else unless you authorise it (for example to your accountant or lawyer), the law requires it, or it is necessary to deliver the engagement.

Yes. The providers we use are based in the United States, and your information may be processed outside Australia:

• Cloudflare, Inc. (United States) hosts, secures and delivers this site and runs our case management system. Its network processes requests in many countries.
• Resend (Plus Five Five, Inc., United States) sends enquiry emails when email is enabled.
• Google LLC (United States) provides Google Analytics, when analytics is enabled.

We take reasonable steps under APP 8 to ensure these providers handle your information consistently with the Australian Privacy Principles.

Documents are exchanged through private links, transmitted over encrypted connections and stored in encrypted systems. Only the people working on your matter can access them.

You may ask to access or correct the personal information we hold about you, or ask us to delete enquiry information, including the matter record in our case management system (subject to the record-keeping obligations described above), by emailing us using the contact details below. We respond within a reasonable period. If you are not satisfied with our response, you may also contact the Office of the Australian Information Commissioner (oaic.gov.au).

This notice covers personal information only. For the terms on which this website is provided, including that nothing on it is advice and that no engagement exists until a proposal is accepted in writing, see Terms. To make an enquiry, see Request a valuation. For our fees, see Pricing.

Valuation Group Pty Ltd (ACN 702 469 252), trading as Start-Up Valuations. Double Bay, Sydney NSW. valuations@valuationgroup.au. 03 8375 4177.